New Year’s Resolutions for 2017, and why they fail

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Three weeks ago saw a new year begin. Last week, January 17th to be precise, saw the day most people had already given up on their New Year’s Resolutions. It’s an ‘official’ day of the year, and is

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Can I really get business from LinkedIn?

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One question we get asked quite often is ‘can I really get business from LinkedIn?’ – or, more accurately, ‘is LinkedIn actually worth bothering with?’. This is a common concern for many business owners. As your time is valuable, and the time you’re able to concentrate to networking and winning new business is precious, you […]

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What are you doing for Short Story Day?

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The 21st December is Short Story Day – the day of the year budding writers are encouraged to finally put their ideas down on paper and write a short piece. Most people think they’ve got a novel in them, but putting it down on paper is another thing entirely. Short Story Day is a much […]

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Brand your blog’s feature images for social media

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Today we’re going to offer you a really quick tip to help with your website’s marketing and your brand awareness – branding your feature images for social media. Everyone should know the importance of writing content for your website. Content is what powers Google, it’s what Google is looking for and it’s what brings search […]

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Sharing content via your Facebook page with the App

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One of the easiest ways you can add content and generate discussion on your business Facebook page is by sharing content from other pages and websites. Obviously, it’s better to generate your own content, whether that be writing articles, how-to guides or creating your funny memes, but not everyone has the time for that. If […]

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How do you get your adverts to follow people around Facebook?

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If you’re an avid Facebook user and you’ve ever shopped on websites such as eBay, Amazon or even Halfords, you may have noticed those adverts that seem to follow you around Facebook wherever you go. It’s becoming more popular, certainly at this time of year, and is surprisingly easy to do. If you haven’t noticed […]

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What’s the difference between a goal and a dream?

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Everybody has a dream, whether it’s to own a fast car, a big house, a yacht or to travel the world. Few people, however, convert those dreams into goals and then go the step further of putting a plan into place to achieve them. For example, how many people do you know who play the […]

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Presidential Twitter account to live on after Obama

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As the low-down, dirty slugfest that is the current US presidential race is set to reach a brutal climax on November 8th, the real question the world has been asking is: “What happens to the presidential Twitter account?” Thankfully, the White House has revealed its plans for Barack Obama’s successor. Come Inauguration Day, set to […]

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How do you schedule a tweet without using software?

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If you’re an avid user of Twitter, you’ll love how the microblogging site can be used to jump on the latest trend and capitalise on what is going in the world for your business. However, there are times when you’ll want to plan ahead and schedule your tweets in advance, perhaps for the weekend or […]

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Why publishing content on LinkedIn is really worth it

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It has been a couple of years now since LinkedIn opened up its publishing of long form posts for all members, allowing people to publish their own blogs directly onto LinkedIn. Many people have tried it, some successfully and some not so successfully. But is it really worth the hassle? Is there any point in […]

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New legal guidelines target online trolls

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It was announced this week that online trolls could face prosecution in the UK under new legal guidelines. The BBC reported the story on Monday, with Alison Saunders, the Director of Public Prosecutions, commenting: “The internet’s not an anonymous place where people can post without any consequences. People should think about their own conduct. “If […]

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October is Computer Learning Month

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If you’ve never heard of Computer Learning Month, don’t worry as it’s not particularly well publicised around the world. Falling every October, the idea behind Computer Learning Month is that people make a concerted effort to improve their technical skills in the world of computers, as they’re becoming increasingly vital in all walks of life. […]

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How to trace a fake Facebook profile

Can you really trace a fake Facebook profile?

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Since writing an eBook on how to trace a fake Facebook profile, I’ve been watching, with interest, the comments online surrounding the eBook and the issues it tackles. A thread sprung up recently in a Facebook group where someone needed help tracking down the person responsible for creating a fake Facebook profile. The fake profile […]

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Have you made this common mistake when starting your own business?

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Making the leap to start your own business is cause for celebration, and those who take the plunge should be applauded. Most people will not be so bold. However, there are a number of pitfalls awaiting people who go out on their own, and one of the most common of these is: Going for the […]

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Know when to outsource and when to do it yourself

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As someone who’s worked in online marketing since the start of the 21st Century (wow, that makes me feel old) I know from talking to people at networking events that a lot of business owners attempt to do their own SEO (search engine optimisation) and build their own websites. There’s nothing wrong with doing that, […]

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How to receive messages to your Twitter and Facebook direct from your website

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Having a contact form on your website has been the tried and tested means of communication for website owners for many years. It’s a perfectly simple premise; you have a form, website visitors fill it in and click send, and you receive an email. What could be easier? Well, some messages sent via websites can […]

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Can I run multiple Instagram accounts from my phone?

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Since it was bought by social networking giant Facebook, the photo sharing app Instagram has become integrated into a lot of people’s marketing strategies. Through Facebook, you can run Facebook Ads on Instagram, promoting your Facebook page, website or product, and you can use Instagram to keep people abreast of what’s happening in your business. […]

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Could you be an entrepreneur?

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Do you want something better from life? Are you tired of working for someone else? Perhaps you have what it takes to start your own business and become a success. Perhaps you don’t. Let’s face it, most people think they could be their own boss, run their own business and do a better job of […]

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How cyber bullies can be caught out

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We recently published an eBook on tracing a fake Facebook profile. It talks you through the process of how you capture information about the person who created the fake profile, and what to do with that information once you have captured it. The process explained in the eBook isn’t hypothetical and isn’t theory – it’s […]

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How to trace a fake Facebook profile

How to trace a fake Facebook profile

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A few years ago, I was asked to find out the identity of someone who had created a fake Facebook profile. The fake profile was pretending to be someone else and was sending offensive messages to that person’s friends. Nobody knew who had created it, or why, and it was posting some very hurtful comments. […]

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Why you should never judge anyone by their appearance

Why you should never judge anyone by their appearance

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Many people in business believe that appearance is essential. How you look and how you dress dictates how you’re received by others. While, in many ways, this is true you should be very wary of judging others based on their appearance, as you could end up dismissing someone who could be very valuable to you […]

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7 tips to work as a freelance writer

7 tips to work as a freelance writer

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With more businesses offering work to freelance writers over the internet, there are more opportunities to write for a living than ever. This has, obviously, made working as a freelance writer very popular and those looking for work need to differentiate themselves from their competition in order to win, and keep, the best writing contracts. […]

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Why blogging is good for business

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You may have heard a lot of people talking about ‘blogging’ over the last few years, and about how it’s important for businesses to succeed online, but just how important is it? Why does it work? What can you really get by blogging for your business website? Perhaps you’re one of those people who is […]

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Win £10 in M&S Vouchers

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We’re giving away £10 in Marks and Spencer vouchers to one lucky winner in our first social media competition. There are two ways you can enter, on Facebook or on Twitter. You can, of course, enter on both for double the chance of winning. After the closing date on July 31st we’ll randomly draw a […]

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